RESOURCES

What is freely available

The calculators Velista uses on engagements, and the vocabulary that keeps coming up in the work. Nothing to fill in to reach any of it.

Customer Success & Account Management

Retention, expansion, team sizing and churn risk, for B2B SaaS vendors.

Glossary 14 terms

NRR, GRR, Churn, Expansion, Contraction, Health score…

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Retail & pricing

Buying price, margin, price image, review frequency and markdown, for retail and e-commerce.

Glossary 8 terms

Price image, KVI, Price elasticity, Repricing, Markdown, Price architecture…

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Entering the French market

Twelve trade constructions with no direct equivalent elsewhere, kept under their French names because that is how an incoming operator will meet them.

Glossary 12 terms

Marge avant, Marge arrière, Triple net, Prix de vente conseillé, Prix d'appel, Coopération commerciale…

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Cross-cutting

What both sides rest on: the data quality that carries every measurement in either discipline.

Glossary 8 terms

Cohort, Data quality, Product master data, Golden record, Data freshness, Coverage rate…

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CONTACT

A first thirty-minute conversation

A retention, expansion or pricing challenge? Thirty minutes is enough to frame it and to find out whether there is something worth working on together.

Let's talk about your challenges A first 30-minute conversation, no strings attached. Reply within 48 hours. contact@velista.net